Prudential Northwest Properties has been invited to adopt the new Berkshire Hathaway HomeServices real estate brand name when it launches later this year. The new franchise aims to raise the bar in professionalism and redefine the future of the real estate industry.
For the first time, Berkshire Hathaway, led by world-famous Warren Buffett, is placing its name on a consumer-facing company.
At the recent Prudential Real Estate Affiliates Convention in Las Vegas, the new brand identity components were unveiled to thunderous applause. Following the reveal of the new corporate identity, Warren Buffett shared his comments about the future of the real estate industry and the new brand we will soon be adopting. Click here for Warren Buffett’s comments.
Prudential Northwest Properties is one of a select number of real estate brokerages invited to take on the new brand name, and we couldn’t be more proud. Details have not been released as to when we will adopt the new name, but the conversion is expected to take place in the third or fourth quarter of 2013. Until then, we look forward to our new identity with pride and anticipation of an exciting future. To preview our future corporate identity, please click here.
For comments from our Chairman, Bert Waugh Jr., and Jason Waugh, President and CEO, please click here.